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It’s not rocket science to put together an eye cream formula. In fact, there are many labs and skin care product manufacturers that will private label a stock eye cream formula for a fee. This happens every day as new companies test the waters in the anti aging market. Most of these companies end up with less-than spectacular results with this approach, but again, it’s an easy way to break into the market and gauge customer reaction. It’s no secret that the best eye creams are formulated based on years of research & development, taking into account all of the latest ingredient mixes and concentrations.
It’s apparent that some companies truly spent time on research and development with their product. It’s well-documented that Elite Creams flagship product, the Elite Serum, was based on a long period of research, testing, and documentation. This trial and error approach to finding the best eye cream formula paid dividends for Elite Serum and the parent company. When you think about it, it makes sense. Why buy a stock formula that many other companies are already marketing when you can spend time to manufacture your own proprietary formula based on studies and in-depth analysis? Sure, it is a significant investment that instantly prices out many people who have an idea but not the financial means to take a product line from concept to production. However, the rewards can be outstanding with proper marketing of a good product.
Elite Serum was the pioneer of using the acclaimed acai berry extract in their proprietary formula. Like any new concept or fad, there will certainly be similar products introduced in the future. However, the concentration of the ingredients is the most important aspect of this equation, and that can take years of trials to successfully obtain.
As the eye cream industry expands, it sure will be interesting to see what ingredients become popular next. In past blog posts we have reported some obscure ingredients that are starting to become mainstream in the industry, such as:
As people depend on eye creams to help remove and reduce the appearance of aging signs, companies will always be striving for the next hot ingredient mix. For now, it’s apparent that a solid base of clinically-tried and tested ingredients as a base are working quite well when combined with antioxidant-rich fruit extracts and other ingredients such as resveratrol. Kudos to Elite for figuring this out and becoming pioneers in the anti aging world in the process.
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